氏名:非公開

AIDMA CORPORATON / マーケティング、データベース、翻訳、通訳業務他

(相談時には公開されます)

Taipei, Taiwan


自己紹介

I am a scientist and consultant for data base companies.



I built a system to import directly from the foreign countries to win it in the retail industry which competed in N and built the mail order system which did database marketing in a key again and did for the improvement of sales, stable management. I struggled for 25 years to make a base to import it directly particularly abroad.
At the time of the resignation annual direct import amount of money 36 billion yen (cost price)
In addition, I pursued consulting in mail order consulting not in Japan, the world that should ask the country for teaching and invited a consultant from each field of 50 people in total from U.S.A., the Europe. It is sure that they built database marketing of Nissen of now.



I let a customer switch from the principle of big company base to a B2B mail order including a small and medium size small business in M and established customer acquisition technique like B2C and converted it to the business that there was of the stability.
As a result, I was able to increase the number of the customers drastically. The acquisition of the new customer, the enclosure of the customer with the catalogue propelled "the Internet all together" and contributed to sales increase, stable management and were able to let you list on the Stock Exchange. I establish technique to make new customer acquisition while confirming cost-effectiveness more than 50,000 a year.
I contribute to approximately 200,000 companies, sales approximately 7 billion yen at the time of the resignation.



I felt the need of acquisition of the new customer and upbringing of the customer who acquired it as a marketing adviser in S and concluded other companies and business tie-ups and I increased by new sales and contributed. I made other companies and an Arai Ann contract and duties flow and was in particular in tune with the railroad track.
I push forward a tie-up with the food service industry by the Buddhist memorial service Buddhist memorial service business and increase the sales out of the funeral service hall and contribute to upbringing and  sales contribution, rose 20%, profit contribution of 30%, approximately 200 million yen.
I build the structure which I get it for the inheritance representation work and raise a job rate from 0.47% to 15.4%, and can increase annual commission revenue and build the preparations that commission revenue of 100 times can anticipate. The amount of of 300 million yen a year reward, commission revenue of 60 million yen were enabled.
In addition, I built resale of the real estate, sale of the home security, the intermediation duties of the elderly person house.
On the other hand, I build a database and build the effective business promotion system and clarify cost-effectiveness and contribute to a cost cut.
I carry out effective business promotion by cost-effectiveness by the business and build a customer system of administration that assumed town and city a customer by area (hall) marketing and build upbringing of the existing customer, the concept of the new customer and build an effective hall marketing system.



In Company O, I built mail order wholesale business for approximately 80,000 drugstores of the whole country as a marketing adviser and contribute to sales of approximately 45 million yen a year.
I am building mail order business of the health food for B2C now.



Born in 1954 in Shiga, Japan.
Married, one daughter in USA.
R
Experienc
Jan.2004 to the Present
After leaving Nissen, taking office as the representative of a company established by my wife in 1985 and is concerned with personnel training, IT skill upbringing, company support, an environmental safeguard business, but reaches a mail order company, the consulting service of the funeral ceremony company as a vice-president for concentration of mind at the present. I am concerned with National Shiga University satellite classroom, the consortium establishment of 13 public private universities in Shiga, the Otsu citizen lecture administration of the Shiga University department of economics in the association of human support establishment, a GMS Otsu store in cooperation with  GMS company.



March 2008 to the Present
Joined as a marketing adviser of funeral ceremony service company  in Tokyo Stock Market.
Duties trust contract with customer management as the part of traction  of the cost-effectiveness to support the New President  hunted from AIG,



Contact strategy.
Integration of offline and online marketing.
Customer relationship marketing for packaged goods and pharmaceuticals.
Conversion and retention.
Business evaluation.
Acquisition due diligence.
Establishing of Call Centre and Customer claims center.



March, 2011. leaving the office in basic construction completion plan, of the vision for ten years.



Feb. 2004 to Dec.2007
Joined Grainger International Inc. in USA, working as General Manager of Marketing, Communication and Catalogue Department forJV of one of Sumitomo Group and US Grainger.
Responsibility  of getting new customers and how to get new customers, getting 123,000 users and sales 6,800 Million Yen in 2005 for 1 year  



Contact strategy.
Integration of offline and online marketing.
Customer relationship marketing for packaged goods and pharmaceuticals.
Conversion and retention.
Japan entry strategies.
Business evaluation.
Acquisition due diligence.
Interim general and marketing management.



Responsibility of Catalogues and DM Making brochers and FAX.
Responsibility of Call Centre and Customer claims center.


職歴 / 学歴

  • 1979/1

    AIDMA CORPORATON /マーケティング、データベース、翻訳、通訳業務他

    1979/1 在職中

  • 2004/3

    Grainger /General Manager (GM)

    2004/3 2007/12

  • 1979/1

    nissen.com /General Manager

    1979/1 2004/2

  • 滋賀県立甲賀高等学校

  • Brighton Polytechnic