CEO

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経験内容

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FMCG | Digital Strategy & Execution | Retail | Luxury | E-Commerce | Financial Services | High-Tech
I am a C-suite International Executive with 25+ years’ experience working for global Fortune 500 companies and providing consultancy across diverse industries and geographies. I build, and manage high-performing multi-cultural teams of 400-members, driving strategic goals to deliver increased revenue, profit.
My proven ability in analysing consumer & industry trends, defining business opportunities, guiding new product development and penetrating new markets has supported my record of turning around underperforming companies or guiding them through periods of transitions.
Strategically sophisticated, I am also hands-on early adopter of the new communication mediums, combining a full 'literacy' in traditional marketing with a knowledge, understanding and usage of digital and social media in the full business spectrum of on-line e-, mobile- and augmented-commerce.
I am also a Visiting Professor in Global Marketing and a Guest Speaker at various international conferences and media events.
My many areas of expertise include Digital & Social Marketing; Innovation & New Product Development; P&L Management and B2B, B2C, O2O, and I have delivered many achievements during my career including:

♦ As part of a successful international brand relaunch reengineered retail shop model, doubling the size of the business to over USD 10 million
♦ Developed and launched a comprehensive e-commerce solution for a multinational brand, generating sales of over USD 1 million a year.
♦ Revamped struggling Japanese Haagen-Dazs business and achieved year-on-year growth, outpacing the broader ice cream category by 13% in a mature market
♦ Awarded 2 prestigious General Mills Champions awards
♦ Produced 300% growth for General Mills brands – Cheerios, Nature Valley and Betty Crocker – in less than 3 years

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FMCG | Digital Strategy & Execution | Retail | Luxury | E-Commerce | Financial Services | High-Tech I am a C-suite International Executive with 25+ years’ experience working for global Fortune 500 companies and providing consultancy across diverse industries and geographies. I build, and manage high-performing multi-cultural teams of 400-members, driving strategic goals to deliver increased revenue, profit. My proven ability in analysing consumer & industry trends, defining business opportunities, guiding new product development and penetrating new markets has supported my record of turning around underperforming companies or guiding them through periods of transitions. Strategically sophisticated, I am also hands-on early adopter of the new communication mediums, combining a full 'literacy' in traditional marketing with a knowledge, understanding and usage of digital and social media in the full business spectrum of on-line e-, mobile- and augmented-commerce. I am also a Visiting Professor in Global Marketing and a Guest Speaker at various international conferences and media events. My many areas of expertise include Digital & Social Marketing; Innovation & New Product Development; P&L Management and B2B, B2C, O2O, and I have delivered many achievements during my career including: ♦ As part of a successful international brand relaunch reengineered retail shop model, doubling the size of the business to over USD 10 million ♦ Developed and launched a comprehensive e-commerce solution for a multinational brand, generating sales of over USD 1 million a year. ♦ Revamped struggling Japanese Haagen-Dazs business and achieved year-on-year growth, outpacing the broader ice cream category by 13% in a mature market ♦ Awarded 2 prestigious General Mills Champions awards ♦ Produced 300% growth for General Mills brands – Cheerios, Nature Valley and Betty Crocker – in less than 3 years