Segment Marketing Manager-Umobile

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Analysing customer database and profiling them. Rolling out telco products suited for the particular segments. Having go-to-market strategies




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Profile Summary: Mr. Sunny Lim is an experience professional marketer and opportunity deal negotiator in the telco industry of Malaysia, of which he has more than 15 years experience in Maxis and U Mobile. His excellent reputation in sales and segment marketing have been sought after by Samsung Malaysia Electronics to build and manage several strategic telco accounts, namely Celcom Axiata, Telekom Malaysia, U Mobile and Yes. Focusing on Smartphone and Tablets for Samsung, he has built these telco accounts from scratch and sales revenue contribution has reached significant growth year on year. He works well with all levels from strategic business planning with CEOs to working level executives. His past experiences developing, identifying and nurturing selected markets as a Segment Marketing Manager as well as current profile of Key Account Manager in Samsung Malaysia Electronics. His capabilities as an efficient and prudent department budget coordinator proves his leadership qualities as a Trade Marketing manager that developed 16 Retail Authorized Stores for U Mobile Sunny has the aptitude and inspirations to go regional and develop markets in similar industries or likewise. His caliber is also supported with an MBA from the Herriot Watt University, UK Lim has just been awarded the “Certified Professional Trainer” by the Asian Institute of Management, Philippines in collaboration with Institute of Training & Development-Malaysia. Specialities: Sales & Marketing Business Development Training & Coaching